How to Handle Seller's Calls!
Published by: Angelica Lobo,Residential and Commercial Investor on 25th May 2010 |
View all blogs by Angelica Lobo,Residential and Commercial Investor
What is the best way to handle seller's calls from your marketing
campaign?
All leads are not equal, and all phone calls are not leads.
Once you have your marketing campaign going, there is no doubt that your phone will start ringing.
This can be overwhelming sometimes, even to experienced investors. You have to manage to pre-screen each and every seller that calls. If you miss some, you may miss the one that could bring you a good deal.
Here are a few options.
Take the Calls Yourself
For some people this is the only option, specially when you are starting your business and/or you are on a tight budget and can't afford to outsource this task to professional answering service. You must be prepared to answer each call, and gather all necessary information that will help you make the decision to move forward or not with that lead.
Use a Professional Answering Service
This is the most expensive of the choices. When your marketing efforts start to giving you the return you desire (getting the sellers to call), you can easily expect to receive a great number of calls. And again you will have to be ready to answer and pre-screen the sellers . If you can, outsource this task to a professional answering service. They will handle all the calls and forward all of the leads to your email inbox. You can handle them from there.
Use a Pre-Recorded Message
A pre-recorded message that will tell the seller about you, what you do for a living and a presentation of some of the benefits you offer when they choose to work with you. They get pre-sold on working with you before they talk to you. You can explain a little about the process and them give another number to speak with you directly and/or your website address.
Doing this they have pre-screened themselves and will get the non-deals sellers to filter THEMSELVES out before we ever need to talk to them.
All leads are not equal, and all phone calls are not leads.
Once you have your marketing campaign going, there is no doubt that your phone will start ringing.
This can be overwhelming sometimes, even to experienced investors. You have to manage to pre-screen each and every seller that calls. If you miss some, you may miss the one that could bring you a good deal.
Here are a few options.
Take the Calls Yourself
For some people this is the only option, specially when you are starting your business and/or you are on a tight budget and can't afford to outsource this task to professional answering service. You must be prepared to answer each call, and gather all necessary information that will help you make the decision to move forward or not with that lead.
Use a Professional Answering Service
This is the most expensive of the choices. When your marketing efforts start to giving you the return you desire (getting the sellers to call), you can easily expect to receive a great number of calls. And again you will have to be ready to answer and pre-screen the sellers . If you can, outsource this task to a professional answering service. They will handle all the calls and forward all of the leads to your email inbox. You can handle them from there.
Use a Pre-Recorded Message
A pre-recorded message that will tell the seller about you, what you do for a living and a presentation of some of the benefits you offer when they choose to work with you. They get pre-sold on working with you before they talk to you. You can explain a little about the process and them give another number to speak with you directly and/or your website address.
Doing this they have pre-screened themselves and will get the non-deals sellers to filter THEMSELVES out before we ever need to talk to them.
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